|Created by||Edward Kitsis|
Jared S. Gilmore
Emilie de Ravin
Andrew J. West
|Country of origin||United States|
|No. of seasons||7|
|No. of episodes||135|
|Executive producer(s)||Edward Kitsis|
David H. Goodman
Daniel T. Thomsen
|Location(s)||Steveston, British Columbia|
Vancouver, British Columbia
Scot J. Kelly
Joe Talbot Hall
|Running time||43 minutes|
|Production company(s)||ABC Studios|
|Distributor||Disney–ABC Domestic Television|
|Original run||October 23, 2011 – present|
|Related shows||Once Upon a Time in Wonderland.|
Once Upon a Time is an American fantasy drama television series that premiered on October 23, 2011, on ABC. The show takes place in the fictional seaside town of Storybrooke, Maine, whose residents are characters from various fairy tales transported to the "real world" town and robbed of their original memories by a powerful curse.
It borrows elements and characters from the Disney franchise and popular Western literature, folklore, and fairy tales. Once Upon a Time was created by Lost and Tron: Legacy writers Edward Kitsis and Adam Horowitz.
For the first six seasons, the series aired on Sundays at 8:00 pm ET/7:00 pm CT. On May 11, 2017, ABC renewed the series for a 22-episode seventh season, moving to Friday 8:00 pm ET/7:00 pm CT and premiering on October 6, 2017.
A spin-off series, Once Upon a Time in Wonderland, consisting of 13 episodes, premiered on October 10, 2013, and concluded on April 3, 2014.
During the first six seasons, the series takes place in the fictional seaside town of Storybrooke, Maine, in which the residents are actually characters from various fairy tales and other stories that were transported to the "real world" town and robbed of their original memories by the Evil Queen Regina (Lana Parrilla) who used a powerful curse obtained from Rumpelstiltskin (Robert Carlyle). The residents of Storybrooke, where Regina is mayor, have lived an unchanging existence for 28 years, unaware of their own lack of aging. The town's only hope lies with a bail-bonds person named Emma Swan (Jennifer Morrison), the daughter of Snow White (Ginnifer Goodwin) and Prince Charming (Josh Dallas), who was transported from the Enchanted Forest to our world via a magic tree as an infant before she could be cursed. As such, she is the only person who can break the curse and restore the characters' lost memories. She is aided by her son, Henry (Jared S. Gilmore), with whom she was recently reunited after giving him up for adoption upon his birth, and his Once Upon a Time book of fairy tales that holds the key to breaking the curse. Henry is also the adopted son of Regina, providing a source of both conflict and common interest between the two women.
With the seventh season reboot, the setting currently takes place years later in the Seattle neighborhood of Hyperion Heights, where the characters were brought into this real world under a new curse from a different realm known as the Magical Forest, where Lady Tremaine has plotted to destroy Cinderella after she killed her father and blamed her for the "death" of her eldest daughter, only to have an adult Henry Mills become involved and eventually fell in love with Cinderella. Hoping to restore her family's memories, Henry and Cinderella's young daughter Lucy must convince Henry to save the trapped characters in Hyperion Heights, which is being controlled by her step-grandmother Victoria Belfrey (who is actually a non-cursed Lady Tremaine), a ruthless developer who wants to push the characters out of the neighborhood, including Cinderella (who is now Jacinda, a fast-food worker), Tiana (who is now Sabine, Jacinda's roommate), Regina (now a bar owner named Roni), Rumpelstiltskin/Gold (now a rouge Detective Weaver) and a wish-realm version of Killian Jones (now Detective Rogers, Weaver's partner).
Episodes usually have one segment that details the characters' past lives that, when serialized, adds a piece to the puzzle about the characters and their connection to the events that preceded the curse and its consequences. The other, set in the present day, follows a similar pattern with a different outcome but also offers similar insights.
Season 1 (2011-12)
The first season premiered on October 23, 2011. The Evil Queen interrupts the wedding of Snow White and Prince Charming to announce that she will cast a curse on everyone that will leave her with the only happy ending. The majority of the fairy tale characters are transported to the town of Storybrooke, Maine, where they have been stripped of their original memories and identities as fairy tale characters. On her 28th birthday, Emma, the daughter of Snow White and Prince Charming, is brought to Storybrooke by her biological son Henry Mills in the hopes of breaking the curse cast by his adoptive mother, the Evil Queen Regina.
Season 2 (2012–13)
The second season premiered on September 30, 2012. Despite Emma having broken the curse, the characters are not returned to the fairy tale world, and must deal with their own dual identities. With the introduction of magic into Storybrooke by Mr. Gold, the fates of the two worlds become intertwined, and new threats emerge in the form of Captain Hook (Colin O'Donoghue), Regina's mother Cora (Barbara Hershey), also known as the Queen of Hearts, and sinister operatives from our world with an agenda to destroy magic.
Season 3 (2013–14)
The third season premiered on September 29, 2013. It was split into two volumes, with the first eleven episodes running from September to December 2013, and the later half from March to May 2014. In the first volume, the main characters travel to Neverland to rescue Henry, who has been kidnapped by Peter Pan (Robbie Kay) as part of a plan to obtain the "Heart of the Truest Believer" from him. Their increasing power struggle with Pan continues in Storybrooke, which ultimately results in the complete reversal of the original curse. All the characters are returned to their original worlds, leaving Emma and Henry to escape to New York City. In the second volume, the characters are mysteriously brought back to a recreated Storybrooke with their memories of the previous year removed, and the envious Wicked Witch of the West (Rebecca Mader) from the Land of Oz appears with a plan to change the past. Once again, Emma is needed to save her family.
Season 4 (2014–15)
The fourth season premiered on September 28, 2014. It was also split into two volumes, with the first eleven episodes running from September to December 2014, and the later half from March to May 2015. A new storyline incorporating elements from Frozen was revealed when the time travel events of the previous season lead to the accidental arrival of Elsa (Georgina Haig) from the Enchanted Forest of the past to present-day Storybrooke. As she searches for her sister Anna (Elizabeth Lail) with the aid of the main characters, they encounter the Snow Queen (Elizabeth Mitchell). Meanwhile, Regina seeks the Author of Henry's Once Upon a Time book so that she can finally have her happy ending. However, later on Mr. Gold returns, with the help of Cruella De Vil (Victoria Smurfit), Maleficent (Kristin Bauer van Straten), and Ursula (Merrin Dungey), has his own plan to rewrite the rules governing the fates of all heroes and villains. Henry and Emma race to restore reality and the truth before the twisted inversion becomes permanent. However, the price leads to the ultimate sacrifice.
Season 5 (2015–16)
The fifth season was announced on May 7, 2015, and premiered on September 27, 2015. The first volume ran from September to December 2015, and the second volume from March to May 2016. The characters embark on a quest to Camelot to find the Sorcerer Merlin (Elliot Knight) in order to free Emma from the powers of an ancient darkness that threatens to destroy everything. To complicate matters, King Arthur (Liam Garrigan) is determined to forever alter the balance between light and darkness using the legendary Excalibur. As history and destiny collide, unsuspected consequences lead the characters to the Underworld where they encounter souls of those with unfinished business and must face Hades (Greg Germann). In an attempt to restore order to the chaos that has culminated, the characters' dangerous manipulations of magic lead to an exacerbation of the war between light and darkness, with the separation of Regina and her Evil Queen persona, as well as the arrival of Dr. Jekyll (Hank Harris) and Mr. Hyde (Sam Witwer).
Season 6 (2016-17)
The sixth season was announced on March 3, 2016, and premiered on September 25, 2016. The characters must defend Storybrooke from the combined threat of Mr. Hyde and an unleashed Evil Queen while the mysterious fate of saviors leads to Emma learning about the savior before her, Aladdin (Deniz Akdeniz). The ongoing war on light and darkness ultimately leads to the arrival of the creator of the Dark Curse, the Black Fairy (Jamie Murray) as well as the final battle that was prophesied before the casting of the original curse.
Season 7 (2017)
In May 2017, the series was renewed for a seventh season consisting of 22 episodes, which marks the beginning of a soft reboot. Years later, Lucy (Alison Fernandez) arrives in the neighborhood of Hyperion Heights in Seattle, Washington with her Once Upon a Time book to find her father ppHenry Mills[[ (Andrew J. West) who is needed by his family. Characters from a realm distinct from the previous Enchanted Forest were brought to Hyperion Heights under a new curse and are caught in a rising conflict involving Cinderella (Dania Ramirez), Drizella (Adelaide Kane), and Lady Tremaine (Gabrielle Anwar) whose dangerous history with Mother Gothel (Emma Booth) is also revealed.
|Season||Episodes||Originally aired (U.S. dates)||Nielsen ratings|
|First aired||Last aired||Viewers (millions)||Viewers rank||18–49 rating/share||18-49 rank|
|1||22||October 23, 2011||May 13, 2012||11.71||28||4.1/10||18|
|2||22||September 30, 2012||May 12, 2013||10.24||35||3.6/9||18|
|3||22||September 29, 2013||May 11, 2014||9.38||35||3.3/8||12|
|4||22||September 28, 2014||May 10, 2015||8.98||50||3.2/7||17|
|5||23||September 27, 2015||May 15, 2016||6.32||69||2.2||34|
|6||22||September 25, 2016||May 14, 2017||4.39||105||1.5/5||70|
|7||22||October 6, 2017||TBA||TBA||TBA||TBA||TBA|
Once Upon a Time's first season received "generally favorable" reviews from critics. Metacritic gave it a score of 66 out of 100 based on 26 reviews. The pilot episode was watched by 12.93 million viewers and achieved an adult 18–49 rating/share of 4.0/10. The second season premiered on September 30, 2012, to an audience of 11.36 million viewers, while the third season began on September 29, 2013, opening to 8.52 million viewers. In May 2014, ABC renewed the show for its fourth season, premiering in September 2014 to an audience of 9.47 million viewers. The series was renewed for a fifth season in May 2015 and for a sixth season in March 2016. On May 11, 2017, ABC renewed the series for a 22-episode seventh season.
- Ginnifer Goodwin as Snow White / Mary Margaret Blanchard (seasons 1–6)
- Jennifer Morrison as Emma Swan (seasons 1–6)
- Lana Parrilla as Evil Queen / Regina Mills / Roni
- Josh Dallas as Pauper / Prince Charming / David Nolan (seasons 1–6)
- Jared S. Gilmore as Henry Mills (seasons 1–6)
- Raphael Sbarge as Jiminy Cricket / Dr. Archibald "Archie" Hopper (main season 1; recurring seasons 2–3, 6)
- Jamie Dornan as Huntsman / Sheriff Graham Humbert (season 1)
- Robert Carlyle as Rumplestiltskin / Crocodile / Beast / Mr. Gold / Weaver
- Eion Bailey as Pinocchio / August Wayne Booth (main season 1; recurring seasons 2, 4, 6)
- Emilie de Ravin as Belle / Lacey (main seasons 2–6; recurring season 1)
- Meghan Ory as Red Riding Hood / Wolf / Ruby (main season 2; recurring seasons 1, 3, 5)
- Colin O'Donoghue as Killian Jones / Captain Hook / Rogers (seasons 2–)
- Michael Raymond-James as Baelfire / Neal Cassidy (main season 3; recurring season 2)
- Michael Socha as Will Scarlet / Knave of Hearts / White King (season 4)
- Rebecca Mader as Zelena / Wicked Witch of the West (main seasons 5–6; recurring seasons 3–4, 7)
- Sean Maguire as Robin Hood (main season 5; recurring season 3–4, 6)
- Andrew J. West as Henry Mills (season 7)
- Dania Ramirez as Cinderella / Jacinda (season 7)
- Gabrielle Anwar as Lady Tremaine / Victoria Belfrey (season 7)
- Alison Fernandez as Lucy (season 7)
- Mekia Cox as Tiana / Sabine (season 7)
Development and production
The idea is to take these characters that we all know collectively and try to find things about them that we haven't explored before. Sometimes it's a story point, sometimes it's a thematic connection, sometimes it's a dilemma they face in both worlds that is similar. We are not generally retelling the exact same story as the fairy tale world. — Executive producer Adam Horowitz
Eight years before the Once Upon a Time pilot (the two had just completed their work on Felicity, in 2002), Kitsis and Horowitz became inspired to write fairy tales out of a love of "mystery and excitement of exploring lots of different worlds." They presented the premise to networks, but were refused because of its fantastic nature. From their time on Lost, the writers learned to look at the story in a different way, namely that "character has to trump mythology." They explained,
"As people, you've got to see what the void in their heart or in their lives is to care about them ... For us, this was as much about the character journeys and seeing what was ripped from them in coming to Storybrooke – going at it that way as opposed to making it the 'break-the-curse show."
Despite the comparisons and similarities to Lost, the writers intend them to be very different shows. To them, Lost concerned itself with redemption, while Once Upon a Time is about "hope". Lost co-creator Damon Lindelof aids in the development of the series as a consultant, but has no official credit on the show. Kitsis and Horowitz have called him a "godfather" to the series. To differentiate the storytelling from what the audience already knew, the writing staff decided to begin the pilot with the end of the typical Snow White fairytale. Themes concerning family and motherhood were emphasized, in contrast to the focus on fatherhood in Lost. Kitsis and Horowitz sought to write strong female characters, rather than the classic damsel in distress. Horowitz stated their desire to approach each character the same way, asking themselves, "How do we make these icons real, make them relatable?"
The pilot is meant to be the "template of the series".Kitsis confirmed that every week will contain flashbacks between both worlds, as they "love the idea of going back and forth and informing what the character is missing in their life." The writers' desire to present a "mash up" of many small characters can be seen in a scene of the pilot, in which there is a war council featuring Geppetto, Pinocchio, and Grumpy. Horowitz elaborated, "One of the fun things for us coming up with these stories is thinking of ways these different characters can interact in ways they never have before." Since then, the creators have added more elements, and given its ties to Disney, have managed to expand the universe to include more recent material, by throwing out hints that they might look ahead at incorporating characters from Brave and Frozen in future episodes, if they get the green light from Disney. The Season 3 finale introduced Elsa in the final minutes of the episode.
The general premise, importing the Snow White core characters into the "real world", was previously seen on ABC television in the short-lived 1980s comedy The Charmings. The show also has a similar premise to Bill Willingham's ten-year-old comic series Fables, to which ABC bought the rights in 2008 but never made it past planning stages. After Fables fans raised controversy over possible appropriation, the show writers initially denied a link, but later said they may have "read a couple issues" of the comic book but while the two concepts are "in the same playground", they are "telling a different story." Bill Willingham responded to the controversy in an interview, where he stated he did not feel the show was plagiarism and said: "Maybe they did remember reading Fables back then, but didn't want to mention it because we've become a very litigious people."